Media Day

Earlier this week the Innovation Center hosted writers from around the world for International Media Day. The visitors were given presentations from several key McDonald's officers, followed by lunch prepared in the IC kitchens. They were then taken on a four stop tour of the IC, with each stop featuring a couple of the innovations we have developed or are working on.

I was called on to help demonstrate the advantages of our new global point-of-sale system, and had the pleasure of presenting to visitors from Spain, Germany, Korea, and the UK, among others.

It's interesting to note that in the 21st century 'media' includes the internet, and bloggers were among the visitors invited to the Innovation Center. Click here to read the report from a blogger, not affiliated with McDonald's, that attended Media Day. You can (barely) see me along with a couple of colleagues if you click on the picture near the "Dedicated Professionals" paragraph.